Less than two weeks to go for “Sikandar” to release. The hoardings and the publicity started in earnest from today. Driving to and from my daily appointments I saw a few bus banner ads and a few big hoardings around town. Felt fantastic, felt like our dream is finally coalescing into a tangible reality, an expectant lover reaching out for a touch. Then I noticed something that filled me with my own personal, familiar cocktail of anger and amusement - I”m not on any of the hoardings!
Anger, disgust, self-loathing, ironic amusement, tear-jerking mirth, homicidal rage, dejection, resignation, and finally quiet introspection. I started to consider whether I should even bother getting so impassioned over what seemed to me a simple marketing decision. What’s more important to me? My own individual success and some pedestrian, egocentric need to be famous, or the success of the picture I’m a big part of. And I know I’m a big part of the film. The fact that I’m not on the hoardings shouldn’t matter, right?
But for a burning few minutes, it did. Any actor, or model, or performer, has within them a desire to be noticed, applauded, acknowledged. Sure we do, we shouldn’t hide it or deny it. We all love our crafts and are fulfilled by them, at least I hope “we” are, I know I am - but there is certainly a sprinkling of self-aggrandizement in the mix. When Dustin Hoffman asked Laurence Olivier why he thought they were actors, why anyone would want to be an actor, Olivier asked, “You want to know, boy? You really want to know why we do what we do?” Whereupon he stood up and leaned over the table, putting his face inches away from Hoffman’s and hissed, “Look at me, look at me, look at me.”
Truth be told, a few minutes later, I was quite disgusted with myself. I thought I had, long ago, wrestled my artistic ego to the ground and told it to behave. I thought I had convinced myself that the most important thing about being an actor, is the work itself - the becoming, the delving, the search. It was humbling to see just how far from that I am. But I refuse to give up the travail to reach that ideal, otherwise I am not in service to the craft of acting, I’m expecting the craft to be in service to me. And that is not how actors achieve that rare, thrilling resonance on screen. Someone said on a comment that an actor needs to connect with the audience. I disagree - an actor needs to connect with their own humanity, their own imperfections, and through that connection, help the audience connect with their own. A great actor makes you feel WITH him, not necessarily for. And to become that kind of actor, is my heart’s truest desire. My ego is just an impediment in the way, like a desert I have to cross to reach my ocean.
It’s amazing how easily the ego gets bruised, or offended, or affronted. What’s important, for me, is to learn to move forward despite it’s tantrums. No matter that I’m not on the hoardings - hoardings get taken down. I’m IN the film, and that can never be taken away, by anyone.

its okay, since this was the only point you could respond to i would assume that what i said in the other posts must have hit home so obviously revealing too much would destroy carefully crafted illusion of the struggling artist. ur on one poster at the left side. as you have stated people who have grown up with an understanding or an awareness of hindi cinema would quite possibly not end up in your position. best of luck recovering from this intentional omission by your producer and director…
[ REPORT ABUSE ]Hmm… somehow Arunji I have never felt that you are not being humble or that you think you are something great or anything of that sort. I’ve always enjoyed reading your posts for the way you write them and your frankness in all of them.
As I’d commented on an earlier post… you have talent in you and have worked hard for the movie… your part is done and that’s all you need to think about… the next part will be taken care by God… whether you or the film make it or not if you know deep inside that you have worked as hard as you can that is the biggest gift u can give yourself…
Take care… all the best… I’ll always be your fan
[ REPORT ABUSE ]Arunoday. Please correct Mr. Akash Ved’s last sentence.
[ REPORT ABUSE ]let me correct it myself for your benefit. it was not an intentional omission and it will not make a difference. hope everyone is okay with this statement.
[ REPORT ABUSE ]No worries, Aakash. It’s an easy assumption to make. But you have to realize that the people that make the film and the people that actually own it and thus control the marketing are completely separate. And Piyush, the world is always going to make up or assume whatever they want. We know the truth right? And like Aakash said, it doesn’t make a difference. The film will either draw people or it won’t. We’re certainly hoping for the former.
[ REPORT ABUSE ]Isn’t the kid who plays Sikandar the one from the old Dhara commercial? The “jalebi” kid? Wow!
[ REPORT ABUSE ]Saw the promos the other day (I rarely watch TV) and it hit me how much water has flown down the Brooklyn Bridge since then, and how much I’ve aged….sigh…
All the best for Sikandar!